The Story

Meet Contoso Marketing — a fast-moving B2B team launching campaigns across email, social, web, and events. They have:

  • A new product launch every quarter
  • Tight content review cycles with Legal and Brand
  • A small team that wears many hats
  • Mountains of campaign data nobody has time to read

This immersion follows Maya, a Campaign Manager at Contoso, as she goes from “I use Copilot for email” to “I built an agent that writes our launch briefs.”

Each scenario is something Maya actually does in her week. You’ll do the same activity, with the same materials, in your own Copilot.