Core 2 · Content Pitch Coach
[COPILOT CHAT]{: .label .label-blue } [WORD]{: .label .label-purple } [75 MINUTES]{: .label .label-green }
Take any rough campaign idea and turn it into a structured pitch your CMO can sign off on — with Copilot as the coach.
What you’ll do
- Pick one of three sample campaign briefs (B2B SaaS launch, retail seasonal push, event activation)
- Open the brief in Word and run Copilot · Rewrite as a pitch
- Answer two follow-up questions Copilot asks
- Refine until you have a one-page pitch with: Audience · Insight · Idea · Channels · Measure of success
The prompt
“You are a Content Pitch Coach. Read the brief I’ve pasted. Ask me up to two clarifying questions, then output a one-page pitch with these sections: Audience, Insight, Big Idea, Channels, Measure of Success. Keep it under 300 words.”
What good looks like
- The pitch fits on one page
- The “Insight” is specific to the audience, not generic
- “Measure of Success” is a number, not a vibe
Stretch goal
Save the prompt as a reusable Copilot prompt so the rest of your team can run it without retyping.